CNBC Tech Reporter Jonathan Vanian contacted me out of the blue a few months ago because he read my article and LinkedIn posts on generative artificial …
Why Copy Must Have a Seat at the Table for Every Website Project
When it comes to creating or updating a website, the copywriter is often the last one invited to the party. There are a few different scenarios I typically …
The 800-Pound, AI-Generated Gorilla in the Room
During a speed networking event yesterday, two people mentioned ChatGPT. A few high-level thoughts on generative AI, focusing on the content writing …
Someone Subscribed to My Blog When an Article I Wrote in 2014 Showed Up on Google. Here’s Why It Matters.
This week, I received an email alert for a new blog subscriber. Woohoo! I didn’t recognize the name or company, but a quick search revealed this person is …
What Marketers Can Learn from Mrs. Parker’s Storytelling Advice to Ralphie
Spoiler Alert: If you plan to watch A Christmas Story Christmas, the sequel to the 1983 classic, A Christmas Story, this article will give away parts of the …