More information. More access. More choice. More voice. More technology. More influence. More control. More social consciousness. Meet today’s empowered consumer. Armed with their smartphones, tablets and social networks, empowered consumers present an equal number of challenges and opportunities for any business, large or small. Are you prepared to meet the demands of an empowered consumer?
Click here to read the full post at WebSearchSocial.com.
I’m a copywriter, marketing consultant, lifelong New Jersey resident, husband to a beautiful wife and father to two beautiful girls. I love playing with my daughters, a day at the boardwalk, sarcasm, craft beer and grilling. I despise beating around the bush, synchronized swimming, Toddlers & Tiaras and onions. Most people don’t know I used to be a radio DJ and once wrote, produced and voiced a commercial for the TV show 24. Two places I want to visit before I die are Ireland and Norway, the homes of my ancestors. One place I never want to revisit is my first apartment because my creepy landlord, Monty, freaked me out. That just about covers it.