Flaky. Unreliable. Arrogant. Incompetent. Long-winded. Unresponsive. Disheveled.
These are just a few words I’ve heard people use to describe copywriters who didn’t live up to expectations. To be fair, most of these words could be used to describe any number of service providers who don’t cut the mustard, but especially creative professionals.
First, let me say that not all copywriters are disheveled. I shave at least once a week, for goodness sake.
Second, there are red flags that you should be able to spot early in the process of choosing a copywriter.
Read the full post at WebSearchSocial.com.
I’m a copywriter, marketing consultant, lifelong New Jersey resident, husband to a beautiful wife and father to two beautiful girls. I love playing with my daughters, a day at the boardwalk, sarcasm, craft beer and grilling. I despise beating around the bush, synchronized swimming, Toddlers & Tiaras and onions. Most people don’t know I used to be a radio DJ and once wrote, produced and voiced a commercial for the TV show 24. Two places I want to visit before I die are Ireland and Norway, the homes of my ancestors. One place I never want to revisit is my first apartment because my creepy landlord, Monty, freaked me out. That just about covers it.
