Scott McKelvey Copywriting & Marketing

6 Reasons Why Copywriting Is Not a DIY Project

I’m the first one to admit that I get caught up in those home improvement shows on TV.  I’ve actually learned quite a bit.  I’m also frustrated by some of those shows because they make people think they’re faster than a nail gun, more powerful than a jackhammer and able to tackle any project in a single bound.  But when things go wrong, there isn’t a team of home improvement experts with tight shirts and perfect hair to make things right.

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