John “Merk” Merklin (left) and Brian Ciriaco (right) were high school buddies in Brick, NJ. They went to the same college and enjoyed successful careers in hi-tech with the same company. Then they decided to chart a very different career path as brewers of craft beer that represented their home – the real Jersey Shore – and the East Coast Beer Company of Pt. Pleasant, NJ was born.
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I’m a copywriter, marketing consultant, lifelong New Jersey resident, husband to a beautiful wife and father to two beautiful girls. I love playing with my daughters, a day at the boardwalk, sarcasm, craft beer and grilling. I despise beating around the bush, synchronized swimming, Toddlers & Tiaras and onions. Most people don’t know I used to be a radio DJ and once wrote, produced and voiced a commercial for the TV show 24. Two places I want to visit before I die are Ireland and Norway, the homes of my ancestors. One place I never want to revisit is my first apartment because my creepy landlord, Monty, freaked me out. That just about covers it.