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Scott McKelvey / August 4, 2012

What We Can Learn About Marketing from Ralphie’s Aunt Clara

“Aunt Clara had for years labored under the delusion that I was not only perpetually four years old, but also a girl.”

Ralphie, narrating as an adult, in “A Christmas Story”

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Filed Under: Marketing Strategy, Observations & Commentary

Scott McKelvey

Content writer. Marketing consultant. Storyteller. Communicator. Interviewer. Listener. Information sponge. Simplifier of the complex. Husband. Dad to two girls. Homework checker. Soccer coach. Not necessarily in that order.

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