In the olden (not golden) days of the world wide web, About pages on websites were cold, sterile, and booooring. You would typically find a mission statement …
Website Content
B2B Content Marketing Study: Website Content Refreshes and Value Drive Success
Each year, the B2B Content Marketing Benchmarks, Budgets, and Trends report from the Content Marketing Institute is packed with valuable insights into what …
Tales from my Website Update: Highlights, Lowlights, and Why I Made the Decisions I Did
I launched ScottMcKelvey.com on St. Patrick’s Day of 2006. Every new version has been released on St. Patrick’s Day. The timing didn’t work out for version …