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Website Content Writing

Strategic Marketing Message or Words on a Page: Which Describes Your Website Content?

Scott McKelvey / January 8, 2020

Strategic Marketing Message or Words on a Page: Which Describes Your Website Content?

Lately, I’ve been receiving a bunch of requests to rewrite website content. Not as part of an overhaul of an ancient website, and not to account for recent …

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Scott McKelvey / January 20, 2016

Hate Your Website Content? Here’s the First Step to Fixing It.

I hate my website content. Raise your hand if you’ve ever said it. I see a lot of hands, including mine. Part of the reason why many of us poo-poo our …

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Scott McKelvey / January 14, 2014

5 Website Content Writing Fundamentals that Boost Conversions

Get the fundamentals down and the level of everything you do will rise. Michael Jordan What do you think His Airness learned first – how to dunk from the free …

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