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Scott McKelvey Copywriting & Marketing

I write marketing content that explains what you do, and the value of what you do, in a way that matters to your ideal client.

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Blogging for Business

Scott McKelvey / June 9, 2015

People Don’t Just Want Products and Services. They Want This.

I’ve lived in my house for almost seven years. Finally, I think I’ve found a plumber that I can trust to show up for an appointment, handle repairs and …

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Scott McKelvey / July 31, 2013

5 Ways to Wreck Your Own Brand

When was the last time you looked at a person or a company, whether it was in person, on Facebook or on television, and said to yourself, “What were they …

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Scott McKelvey / July 24, 2013

How I Used Content Marketing 101 to Land My Biggest Client, and Why Any Business on the Face of the Earth Can Do What I Did

I posted a blog, as I do every week, and followed my usual email distribution and social sharing routine. A few people viewed my profile on Linkedin, and one …

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Recent Blog Articles

  • Why Copy Must Have a Seat at the Table for Every Website Project
  • The 800-Pound, AI-Generated Gorilla in the Room
  • Someone Subscribed to My Blog When an Article I Wrote in 2014 Showed Up on Google. Here’s Why It Matters.
  • What Marketers Can Learn from Mrs. Parker’s Storytelling Advice to Ralphie
  • Research: Thought Leadership Got Crowded but Still Delivers Serious Value

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Florence, NJ 08518
908-907-0031
info@ScottMcKelvey.com

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