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Scott McKelvey Copywriting & Marketing

I write marketing content that explains what you do, and the value of what you do, in a way that matters to your ideal client.

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Recent Blog Articles

MARKETING OBSERVATIONS FROM SUMMER VACATION

Scott McKelvey / September 7, 2022

Marketing Observations from My Summer Vacation, 2022 Edition

This wasn’t just another family vacation. This was our first vacation in three years with minimal Covid concerns. This was our first summer vacation at …

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Its All About Creating Moments of Human Connection

Scott McKelvey / December 15, 2021

It’s All About Creating Moments of Human Connection

I recently wrote website content for The Little Speech Tree, a new pediatric speech therapy practice in North Carolina. When I spoke with founder Caitlin Burke, …

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Shaping Culture and Vision The Internal Value of Content Marketing

Scott McKelvey / October 13, 2021

Shaping Culture and Vision: The Internal Value of Content Marketing

Most discussions about the value of content marketing focus on what you can accomplish by consistently creating compelling content for people outside the …

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