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Scott McKelvey Copywriting & Marketing

I write marketing content that explains what you do, and the value of what you do, in a way that matters to your ideal client.

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Observations & Commentary

Scott McKelvey / January 31, 2023

The 800-Pound, AI-Generated Gorilla in the Room

During a speed networking event yesterday, two people mentioned ChatGPT. A few high-level thoughts on generative AI, focusing on the content writing …

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MARKETING OBSERVATIONS FROM SUMMER VACATION

Scott McKelvey / September 7, 2022

Marketing Observations from My Summer Vacation, 2022 Edition

This wasn’t just another family vacation. This was our first vacation in three years with minimal Covid concerns. This was our first summer vacation at …

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Its All About Creating Moments of Human Connection

Scott McKelvey / December 15, 2021

It’s All About Creating Moments of Human Connection

I recently wrote website content for The Little Speech Tree, a new pediatric speech therapy practice in North Carolina. When I spoke with founder Caitlin Burke, …

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Recent Blog Articles

  • The 800-Pound, AI-Generated Gorilla in the Room
  • Someone Subscribed to My Blog When an Article I Wrote in 2014 Showed Up on Google. Here’s Why It Matters.
  • What Marketers Can Learn from Mrs. Parker’s Storytelling Advice to Ralphie
  • Research: Thought Leadership Got Crowded but Still Delivers Serious Value
  • Marketing Observations from My Summer Vacation, 2022 Edition

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info@ScottMcKelvey.com

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